John Brown
What is LTV to CAC?
In the world of business, there are many important metrics that companies use to measure their success and determine their future course...
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John Brown
Oct 9, 20233 min
How do you Identify and prioritize growth opportunities?
In today's digital age, businesses are constantly searching for ways to grow and expand. This can be achieved through various strategies...
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John Brown
Oct 5, 20233 min
Mastering CRM: The Ultimate Guide to Influencing Customer Behavior and Driving Sales
In today's competitive market, businesses are constantly looking for ways to drive sales and increase their customer base. One crucial...
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John Brown
Aug 10, 20232 min
How to Leverage Technology to Enhance Your Lifecycle Marketing
Before we get into it, a special shout out to Simon Data. Simon Data is quickly becoming one of the leading customer data platforms...
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John Brown
Aug 8, 20235 min
Breaking Down The Different Stages of the Customer Lifecycle
A customer's lifecycle is the complete experience that customers go through when engaging with your brand and products. It’s made up of...
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John Brown
Aug 3, 20232 min
Establishing a Cross-Channel Lifecycle Marketing Approach
Lifecycle marketing is a key component to achieving success in today’s highly competitive market. A successful lifecycle marketing...
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John Brown
Aug 2, 20236 min
5 Tips for Nurturing Customers Through the Lifecycle
As any business owner knows, customer relationships are key to sustainable growth. However, it can be difficult to retain customers and...
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John Brown
Aug 1, 20232 min
The Benefits of Implementing Lifecycle Marketing
Lifecycle marketing has become an increasingly popular strategy for businesses looking to drive success and increased customer engagement.
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John Brown
Jul 31, 20232 min
Creating a Lifecycle Marketing Strategy for Your Organization
Creating a lifecycle marketing strategy for your organization can help you reach potential customers and retain them over time. A...
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John Brown
Jul 31, 20233 min
How AI has impacted Lifecycle Marketing
In today’s digital age, artificial intelligence (AI) has become an increasingly important tool in lifecycle marketing
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